Paralysis is Not a Component of Operational Strategy
Economic challenges impact everything we do these days – personally and professionally. Are gasoline prices going to rise? Will I have a job next month? On and on it goes – the questions and uncertainty.
In our personal lives, however, we recognize that we need to be more cautious – maybe we eat out less often, or carpool more. What we don’t do, though, is let the fear paralyze us into inaction – we still live our lives and work toward our goals, albeit a little more slowly.
So why is it then, that companies facing the same types of challenges (read fear), react differently? I have recently spoken with a number of people in different organizations and industries that are just paralyzed with fear – of doing anything right now. They voice it out loud and I can hear it in their voices. Sometimes it makes me wonder if they are even still breathing….
A company’s operational strategy, though, is based on the defined business strategy and developed with environmental considerations factored in. While there are times that assumptions made during the development of the plan are more conservative than actually occur, there should be risk mitigation strategies in place to address the issue(s). A bad assumption shouldn’t mean the company completely ceases executing the operational strategy!
Stop letting fear distract you from the tasks at hand – profitable operations and growth for your organization. Focus on what you can do given the current constraints, and take “fear” out of your corporate vocabulary.
